Hey there, I’m Rachel — communicator, storyteller, and risk-taker.
I made the leap from Atlanta to Los Angeles to pursue my passion for storytelling in the entertainment industry. If I’m not chasing my dreams, you’ll probably find me hiking a sunlit trail, sipping an iced cold brew, hunting down the best ramen spot in town, or blasting SZA’s SOS like it just dropped yesterday.
But to really understand what drives me, we’ve got to take it back.
As a kid, movies were more than just entertainment—they were my escape, my teacher, and my inspiration. Whether it was the magic of Harry Potter, the courage in Mulan, or the emotional brilliance of a Pixar moment, I saw myself in these stories. They taught me that storytelling could spark emotion, challenge beliefs, create community, and bring people together—across cultures, generations, and experiences.
That’s where my journey began.
I’ve always been endlessly curious—constantly asking questions, digging deeper, and searching for meaning. I believe that curiosity has been my superpower. It’s what’s driven me to explore not just stories, but the people, truths, and tensions behind them. I’m especially drawn to the kind of storytelling that stirs conversation, invites controversy, and brings the underlying emotions to the surface—the kind that doesn’t just speak to people, but moves them.
Now, whether I’m crafting a campaign, developing a brand’s voice, or shaping a strategy rooted in research, my goal is the same:
To tell stories that connect. To build moments that matter. To create campaigns that feel as powerful as the films that first lit my fire.